Privacy policy

Data controller

M/S Mira (Väderö fisk kommanditbolag, org.nr 916564-8610) is the data controller responsible for the processing of your personal data.

Data we collect

We collect the data you choose to provide to us, as well as some pseudonymous usage data when you visit the website:

• Name
• Email address
• Messages you send to us
• Pseudonymous statistics and performance data about how the website is used (which we cannot link to you as an individual)

Purpose

We use your personal data to:

• Respond to enquiries
• Manage customer dialogue and business contacts
• Understand how the website is used and improve its content and performance

Legal basis

Our processing relies on the following legal bases:

• Customer dialogue and business contacts: legitimate interest (Art. 6(1)(f))
• Cookie-free visitor statistics via Vercel Analytics: legitimate interest (Art. 6(1)(f))
• Booking via Bookspot: legitimate interest (Art. 6(1)(f))
• Error tracking via Sentry: legitimate interest (Art. 6(1)(f))
• Microsoft Clarity: consent (Art. 6(1)(a)) — loaded only if you accept it in the cookie banner

Storage

Personal data is stored only for as long as necessary for the purpose or as required by law. Statistics and recording data held by our providers is retained in accordance with each provider's own retention policy.

Processors

We use the following providers that process data on our behalf:

• Vercel — hosting and cookie-free visitor and performance statistics (legitimate interest)
• Microsoft — Microsoft Clarity for heatmaps and session recordings, loaded only with your consent (consent)
• Google — Search Console for aggregated search statistics on how the website is found in search results (legitimate interest)
• Bookspot — the booking service you use to book a trip (legitimate interest)
• Sentry (Functional Software, Inc.) — error tracking, cookie-free, data stored within the EU (Germany) (legitimate interest)

Your rights

You have the right to:

• Request access to your personal data
• Request correction of inaccurate data
• Request deletion of your data
• Object to the processing of your data
• Withdraw your consent at any time (e.g. to Microsoft Clarity) via the “Manage cookies” link in the footer
• Lodge a complaint with the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten, IMY), the supervisory authority in Sweden